Mission + Strategy = Social Value

Chicago Tribune Article on Nonprofit Mergers - Minding Your Business: Rivals Become Collaborators to Help Clients, Save Money

The Tribune wrote a piece in the business section yesterday about some local activity about nonprofit mergers and partnerships. In case you missed it, you can go here to link to the article.  The piece mentions BOC, the Back Office Collaborative, and the Alliance to End Homelessness in Suburban Cook County. Oh, and also I get a few quotes in, as well.

An Inspiration to the Nonprofit Sector: The JCC and YMCA of Greater Toledo Area, Collaboration Prize Co-Winners!

On March 5th, the winners of The Collaboration Prize - the national competition with a cash award of $250,000 for the best nonprofit collaboration in the U.S. - were at long last announced by the Lodestar Foundation and AIM (the Arizona-Indiana-Michigan) Alliance. Appropriately, it was a tie! The blue ribbon panel of judges selected the YMCA & JCC of Greater Toledo and the Dallas Museum of Nature and Science to share first place.

One of the most unique mergers I have ever seen is the YMCA & JCC of Greater Toledo. This collaboration of one Jewish nonprofit with a Christian-based nonprofit was truly inspiring to me. I asked Abby Suckow from the United Jewish Council/JCC and Connie Torrey, from the YMCA of Greater Toledo, the current professional leaders of this collaboration effort, if they wold tell us how it came to be.

Mission Plus Strategy: How did this collaboration effort get started?

Abby: We had a long history of working together or in parallel ways. In 1999 we began by doing joint programming and membership. The YMCA expressed interest in building a new facility with a presence in Sylvania, Ohio but we already had a campus with 44 acres, a pool, and a  lot of what the YMCA was looking for in a facility. We realized there was an opportunity to work together to share what we had. We could provide them with a site and space, and enhance our services to our community; the YMCA could save the dollars and the effort from a capital campaign to build a brand new community center.

Connie: We went in steps beginning with an affiliation agreement in 1999, sharing offices, and doing joint programming. We dated, then engaged, and finally married. In January 2004, we signed the actual integraiton agreement.

Mission Plus Strategy: Can you describe your collaboration - is this a merger?

Abby: Technically, we call this an "integration," however it walks and talks like a merger. The JCC of Sylvania, Ohio (outside of Toledo, Ohio), is now a branch of the metropolitan YMCA of Toledo. We have a local board with both Jewish and non-Jewish representation and representation on corporate committees and boards of the metro YMCA board.

Mission Plus Strategy: Did the merger change who you serve?

Connie: The merger allowed each of our agencies to serve who they serve best, drawing from the strengths of each agency. The YMCA could handle all of the recreation activities, and daycare programs, where we are strong.

Abby: And because the YMCA was handling all the recreation and fitness programs, that freed us up to completely focus on Jewish community programming and increase our services from cradle to grave. We now have two synagogues on the campus where we had one before. The United Jewish Council has built a beautiful state of the art facility where the YMCA offers expanded services for children including daycare, and the Jewish Family Service has relocated to the campus.

Mission Plus Strategy: What message do you think your selection as co-winner of the Collaboraiton Prize sends to the nonprofit sector?

Abby: The message is that two faith-based organizations that are well-respected, are honest with each other, communicate openly, and trust each other, can do anything. We were very forutnate that our lay and professional leadership at the time shared all of these qualities plus the vision to see it through.

Mission Plus Strategy: What advice do you want to pass on to other nonprofits considering nonprofit mergers or partnerships?

Abby: it takes a lot of respect, camaraderie, honesty, and open communication to do this. With those things in place, you can build on that. Without the leadership of Joel Beren, former CEO of the United Jewish Council/JCC, Robert Alexander, President and CEO of the YMCA & JCC of Greater Toledo, Paul Schlatter, Chairman of the YMCA & JCC Corporate Board and the many other volunteers from both organizations, this would never have come to fruition.

Connie: With common goals, you can head down the same path. Trust is huge.

I want to congratulate YMCA and JCC of Greater Toledo for their exceptional collaboration and showing us that it's the possibilities we need to concentrate on, not the differences between us. Readers who are interested in finding out more information about this merger can go here. Look for more information about The Collaboration Prize winners to appear in my blog.